The Flex /Growth Marketing Manager

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Պարտականություններ

• - Own and optimize Meta Ads, TikTok Ads, and Google Ads campaigns.
• - Build high-performing acquisition funnels for bookings and leads.
• - Test creatives, audiences, messaging, and offers to reduce CAC.
• - Scale successful campaigns and quickly stop underperforming initiatives.
• - Build and optimize landing pages for booking conversion.
• - Run A/B tests on CTAs, layouts, copy, and visual storytelling.
• - Improve the full ad-to-landing-to-booking journey using data and insights.
• - Develop social content that builds trust and brand desirability.
• - Collaborate with creators to produce UGC ads.
• - Grow organic presence across TikTok, Instagram, and YouTube.
• - Track CAC, ROAS, conversion rates, and retention.
• - Launch weekly experiments across channels, creatives, funnels, and offers.
• - Use consumer insights to improve positioning, messaging, and growth strategy.

Պահանջներ

• - 1–5 years of experience in growth marketing, performance marketing, or D2C acquisition.
• - Proven experience running Meta Ads and Google Ads with measurable results.
• - Strong understanding of D2C funnels, landing pages, and conversion optimization.
• - Analytical mindset with strong creative judgment.
• - Experience with tools such as GA4, Webflow, Hotjar, HubSpot, TikTok Ads Manager, or similar platforms.
• - Strong copywriting and content sense.
• - Ability to work in a fast-paced, high-autonomy environment.
• - Background in hospitality, travel, lifestyle brands, real estate, or consumer apps is a plus.

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